meme

Clipping of mimeme, equivalent to mime +‎ -eme.

Coined by British biologist Richard Dawkins in 1976 in his book The Selfish Gene. Shortened (after gene) from mimeme (compare English phoneme), anglicized as if from a noun derived from Ancient Greek μῑμέομαι (mīméomai) with the deverbal suffix -μα (-ma), from μῖμος (mîmos, “imitation, copy”). The concept was later applied to the Internet by Mike Godwin.

From French mémé (“granny”).