flavor

From Middle English flavour meaning “smell, odour”, usually pleasing, borrowed from Old French flaour (“smell, odour”) (cfr. Sicilian ciàguru, its etymology and semantic), from Vulgar Latin *flātor (“odour, that which blows”), from Latin flātor (“blower”), from flō, flāre (“to blow, puff”), ultimately from Proto-Indo-European *bʰleh₁- (“to blow”), from Proto-Indo-European *bʰel- (“to make a loud noise”). Doublet of blow and bleat.